Tuesday, 20 March 2012

Americans get their news on muliple digital devices

The Pew Research Center's State of the News Media 2012 report reveals that more and more Americans are using mobile devices to get their digital news.
But while mobile is on the rise, it's not replacing desktop or laptop news consumption. Rather, Pew's study reveals, "digital devices appear to be an additive experience".
The number of consumers who get news on multiple digital devices is growing. Nearly a quarter of U.S. adults, 23%, now get news on at least two devices–a desktop/laptop computer and smartphone, a computer and a tablet, a tablet and a smartphone, or on all three.
http://www.guardian.co.uk/world/2012/mar/19/usa

No comments:

Post a Comment